Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Advanced Certificate in Digital Marketing for Public Relations

Looking to master digital marketing for public relations? Our comprehensive course offers specialized training in online marketing strategies, social media management, content creation, and more. Perfect for PR professionals seeking to enhance their SEO skills and broaden their digital outreach. Join us to stay ahead in the competitive PR landscape and drive impactful campaigns. Equip yourself with the tools and knowledge to excel in the digital realm and elevate your PR efforts. Start your learning journey today!

Advanced Certificate in Digital Marketing for Public Relations offers a dynamic blend of cutting-edge strategies and hands-on projects to equip you with practical skills for the digital age. Dive into social media management, content creation, and analytics, all tailored for the PR industry. This self-paced course allows you to learn from real-world examples and expert instructors, ensuring you master the art of digital PR. Develop a competitive edge with in-demand skills like SEO optimization, email marketing, and crisis management. Elevate your career with this comprehensive program and stand out in the fast-paced world of digital marketing.
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Course structure

• Digital Marketing Fundamentals
• Social Media Strategy
• Content Marketing
• Search Engine Optimization (SEO)
• Email Marketing Campaigns
• Paid Advertising
• Analytics and Reporting
• Mobile Marketing
• Influencer Marketing
• Crisis Management in Digital PR

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

The Advanced Certificate in Digital Marketing for Public Relations is a comprehensive program designed to equip students with the necessary skills to excel in the fast-paced world of digital marketing. The course covers a wide range of topics, including social media marketing, content creation, SEO, and analytics.


Upon completion of the program, students will be able to develop and execute effective digital marketing strategies, analyze data to make informed decisions, and leverage social media platforms to engage with their target audience. The curriculum is constantly updated to stay aligned with the latest trends and best practices in the industry.


The program is self-paced, allowing students to complete it in as little as 12 weeks. This flexibility is ideal for working professionals or individuals with busy schedules who want to upskill in digital marketing. Whether you are looking to advance your career or start a new one in the field, this certificate will provide you with the knowledge and tools you need to succeed.

Year Number of Cyber Attacks
2018 123,000
2019 156,000
2020 198,000
The Advanced Certificate in Digital Marketing for Public Relations plays a crucial role in today's market, especially with the increasing number of cyber attacks in the UK. According to recent statistics, the number of cyber attacks has been on the rise, with 198,000 reported in 2020. This highlights the pressing need for professionals with advanced digital marketing and cyber defense skills to protect businesses from such threats. By obtaining this certificate, individuals can acquire the necessary knowledge and expertise to effectively manage digital marketing campaigns while safeguarding against cybersecurity threats. This qualification equips learners with ethical hacking techniques and strategies to enhance their PR efforts in the digital landscape. In a competitive market where online security is paramount, having these skills can set professionals apart and ensure the success of PR campaigns in the digital realm.

Career path